Job Details

Digital Fundraising Officer - Full Time Entry Level (Burwood East)


  • Are you passionate about animal welfare and possess strong digital marketing skills?
  • Craft & launch RSPCA Vic’s fundraising campaigns and help nurture an online community to raise aware and funds for animals in need!
  • Do you want to apply your skills to create engaging content for one of the most trusted and well-known animal welfare organisations?
  • Hybrid working arrangements available, after initial induction and training

About RSPCA Victoria

RSPCA Victoria is a non-government, community-based, not-for-profit organisation whose vision is ‘ending cruelty to all animals’. We are Victoria’s best-known and most respected animal welfare organisation.

Our organisation’s purpose is to work with the community to achieve outstanding animal welfare through education, advocacy, and animal care and protection. RSPCA Victoria’s values - clarity and accountability, respect and consideration, and expertise and collaboration - set clear expectations for all our staff and volunteers.

In this critical role, you'll play a key part in our mission to end animal cruelty by:

  • Supporting the creation, management, and reporting of digital fundraising campaigns.
  • Growing our online presence and fundraising revenue through the RSPCA Victoria Google Grant.
  • Building, segmenting, testing, and optimizing social and email marketing campaigns for maximum impact.
  • Reviewing results and providing insights to improve future campaign performance.
  • Nurturing an engaged online fundraising community through social media management.
  • Contributing to a collaborative and positive work environment.

What you'll bring

  • Experience with Google Ads and social media campaign management.
  • Strong digital marketing skills and understanding of industry trends.
  • Excellent customer service focus and a passion for split testing and optimization.
  • Data analysis skills and the ability to translate insights into actionable recommendations.
  • Exceptional organizational skills and a proactive, detail-oriented approach.

A bonus if you have

  • Relevant tertiary qualifications.
  • Digital marketing/campaign experience
  • Previous experience in a non-profit environment.

What we can offer you

  • Hybrid working arrangements available, after initial induction and training
  • Recognised by Mental Health First Aid Australia, as an advanced workplace - Access to a range of mental health and wellbeing supportive initiatives, including confidential counselling services and education programs.
  • Generous discount on products and services, including Royal Canine pet food, Hush Puppies footwear and RSPCA Victoria retail and vet clinic products / services.
  • Access to a range of learning and development opportunities

Recruitment Requirements 

  • Valid and current driver's license is preferred (however not essential). 
  • Willingness to undergo a National Police Check.


How to Apply

To learn more about our organisation and this job opportunity, please visit our website at and download the Position Description for more details. If you have any questions, please contact our Recruitment Team via for a confidential discussion.  


** Please note that we are actively reviewing applications and to apply as soon as possible **


RSPCA Victoria is committed to creating a diverse and inclusive work environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment and we strongly encourage people from all cultural backgrounds to apply, including Aboriginal and Torres Strait Islander people. Applicants are welcome to access RSPCA Victoria’s Diversity & Inclusion Policy here.

Job Ref: RT000533
Submitted: 04-07-2024

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